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Food · Intro

China Wine Village – Qionglai Liquor Cultural Tourism Village Scenic Area

中国酒村—邛酒文化风情旅游村落旅游景区

📍 Qionglai City🏷 4A Tourist Attraction
A级景区-4A邛崃市

A rural cultural tourism village themed around Qiong wine brewing culture.

Immerse yourself in the thousand-year brewing culture of Qiong liquor and experience the unique charm of a western Sichuan wine village.

As a concentrated showcase of Qionglai liquor culture, it is both educational and entertaining, suitable for visitors interested in liquor culture or wanting to experience the slow rural life of western Sichuan. Although transportation is a bit inconvenient, the overall experience is unique and worth a visit.

Tickets & Transport

Tickets

Adult ticket
¥50
Child ticket
¥25
Free
No
Ticket methods
Purchase tickets on site or book in advance via the scenic area's official WeChat public account.
Ticket notes
Discounted tickets for children, seniors, etc. require valid ID and must be purchased at the scenic area's ticket window; some experience activities such as cocktail mixing and jar sealing may require an additional fee.

Opening Hours

—
Last entry
17:00
Ticket sales end
16:30
Holiday hours
Open normally during statutory holidays, with hours possibly extended to 18:30. It is recommended to check official notices in advance.
Seasonal hours
In winter (December–February), the park may close earlier at 17:00; in summer (June–August), it may extend to 18:30.
Temporary closure
No known temporary closures at present. Schedules may be adjusted in case of special weather or events; please pay attention to the scenic area's announcements.
Opening notes
Opening hours may be adjusted by season and holidays. It is recommended to confirm through official channels before your visit.

Best Time to Visit

Best time of day
Morning, when the light is good and there are fewer visitors, making it ideal for sightseeing and photography.
Best day of week
Weekdays (Monday to Friday)
Best season
Spring and autumn (March–May and September–November), when the weather is pleasant and the countryside scenery is at its best.
Avoid times
Statutory holidays and weekend afternoons, when there are many visitors and the experience is slightly less enjoyable.
Avoid days
Major holidays such as National Day and Chinese New Year
Crowd level
Low
Crowd peak time
11:00-15:00 on weekends and holidays

Getting There

In Detail

China Wine Village – Qiong Wine Culture Tourism Village is located in Linqiong Town, Qionglai City, Chengdu. It is a rural cultural tourism complex built on Qionglai's thousand-year brewing heritage. The village blends traditional Qiong wine-making techniques with the style of western Sichuan's linpan settlements (traditional farmhouse clusters amid woods and waterways). Visitors can stroll through courtyards of grey bricks and dark tiles, catching the aroma of fermented grains floating in the air and experiencing the rich atmosphere of a wine town.

Within the scenic area are a wine culture museum, traditional brewing workshops, wine cellars, and tasting areas. Visitors can watch the brewing process up close, learn the complete journey from grain selection and fermentation to distillation, and even join interactive activities like blending wine and sealing jars. The village architecture retains the characteristics of western Sichuan folk houses, surrounded by streams and bamboo groves, with beautiful pastoral scenery – an ideal place to experience wine culture and enjoy a slow life.

Beyond wine culture, the village incorporates rural leisure offerings such as characteristic guesthouses, farm restaurants, and handicraft workshops, making it suitable for family trips, friend gatherings, or team building. When night falls, the lights come on and wine banners flutter, adding a touch of rustic charm. The overall atmosphere is relaxed and pleasant, combining cultural depth with the rustic appeal of the countryside.

What to expect

Visitors will tour the wine culture museum, watch brewing demonstrations, go down into the underground cellars, take part in wine tasting and blending experiences, stroll through the village lanes and alleys in western Sichuan style, taste local farmhouse dishes, buy Qiong wine souvenirs, and feel the unique atmosphere where the aroma of wine blends with pastoral scenery.

How to visit

It is recommended to drive there, about 1.5 hours from downtown Chengdu. Alternatively, you can take a taxi or rural bus from Qionglai city center. The scenic area is mainly explored on foot; plan about half a day. Visit the museum and workshops first, then enjoy wine tasting and rural leisure.

Pros

Distinct cultural theme with rich interactive experiences; peaceful environment ideal for leisure vacations; relatively few tourists, not crowded.

Cons

Remote location with inconvenient public transport; some experience activities require extra fees; relatively limited dining options.

Highlights

  • Qiong Wine Culture Museum: showcasing the history and craftsmanship of wine-making in Qionglai
  • Traditional brewing workshop: watch the entire brewing process on site
  • Underground wine cellar: explore the storage environment of aged wine jars
  • Wine tasting experience: sample a variety of Qiong wine base liquors
  • Western Sichuan Linpan villages: pastoral landscapes and folk architecture create a charming contrast

FAQ

Is the scenic area suitable for visiting with children?

Yes, there are parent-child interactive brewing experiences and rural pastoral activities. Children can learn about traditional crafts, but please pay attention to safety in areas such as the wine cellars.

Can I buy Qiong wine as a souvenir?

Yes. There is a wine sales area in the scenic area offering Qiong wine in various packages. You can taste on site and then purchase.

Are there dining services within the scenic area?

Yes, there are several farmhouse restaurants in the village offering local specialities such as Qionglai milk-soup noodles and Bobo chicken.

Field Tips

Best photo spot 1. Plaza in front of the Liquor Culture Museum: blue-brick architecture and liquor jar decorations, perfect for panoramic shots.
2. Traditional brewing workshop: steaming woks, capture the moment of brewers at work.
3. Underground cellar entrance: rows of liquor jars under dim lighting, full of atmosphere.
4. Rural plank path: surrounded by bamboo groves and rice paddies, with distant mountains as a backdrop, perfect for poetic countryside shots.
5. Wine-flag alley: lanterns light up in the evening, antique wine flags flutter, great for portraits.

Best entrance Main entrance (near the parking lot, museum visible upon entry)

Best exit Main exit (same as the entrance, convenient for returning to the parking lot)

Location & Nearby

📍 Coordinates: 30.36950, 103.47300 ⭕ 5 nearby attractions View on Google Maps ↗

Nearby attractions